Web Design & SEO Pro Tips
from Brian Kraker Inc.
Your website is either working for you or working against you. There’s no middle ground. Pro Tips is where we cut through the noise and get straight to what actually moves the needle — from how AI is reshaping SEO right now, to the hidden reasons your site might be costing you clients. Whether you’re evaluating WordPress, chasing PageSpeed scores, or just wondering why your site isn’t converting, you’ll find actionable answers here. No fluff. No filler. Just the stuff that matters.
Why Website Maintenance Isn’t Optional — It’s Insurance for Your Business
Skipping website maintenance is like skipping oil changes — eventually, something breaks at the worst possible time. Learn what proper WordPress maintenance covers and why it protects your business.
WooCommerce vs. Shopify: Which Platform Is Right for Your Business?
WooCommerce or Shopify — which e-commerce platform should your business use? We compare real costs, flexibility, SEO, and long-term value so you can make the right call.
5 Reasons Your Online Store Isn’t Converting (And How to Fix Them)
Getting traffic to your e-commerce store but not making sales? These five conversion killers are responsible for most lost revenue — and all of them are fixable.
The Difference Between Traffic and Qualified Traffic (And Why It Changes Everything)
10,000 monthly visitors means nothing if they’re not your ideal clients. Learn the difference between raw traffic and qualified traffic — and how to build an SEO strategy that attracts buyers, not browsers.
Local SEO for Small Businesses: How to Show Up When It Matters Most
When someone in your area searches for what you offer, are you the first business they see — or are you invisible? Local SEO is the discipline that answers that question, and the businesses that master it gain an enormous, compounding advantage over those that don’t.
What Is Schema Markup and Why Does It Matter for Your Website’s Visibility?
Search engines are no longer just matching keywords to pages. They’re understanding intent, context, and quality at a level that changes everything about how you need to approach your website’s visibility.